Pudgy Penguins unveils play-to-win game Pengu Clash on TON blockchain

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Pudgy Penguins has launched Pengu Clash, a skill-based 1v1 multiplayer game on Telegram that brings its well-liked NFT characters into fast-paced minigame battles.

Pudgy Penguins (PENGU) has launched its first Web3 game, Pengu Clash, a Telegram-based 1v1 multiplayer battler that brings its signature cartoonish seabird NFTs into the aggressive mini-game area. In Pengu Clash, gamers gown up their penguin characters and face off in quite a lot of quick-play challenges, together with curling, darts, and soccer.

Built on The Open Network (TON) blockchain by crypto gaming infrastructure agency Elympics, the game is designed to emphasise actual gameplay moderately than crypto gimmicks, in distinction to earlier Telegram-based “clicker” video games that primarily aimed to farm person engagement by way of token incentives.

The launch follows a waitlist-only rollout, with a portion of over 1.1 million Telegram accounts gaining early entry forward of a wider public launch.

Pengu Clash is a part of Pudgy Penguins’ broader effort to develop its mental property. According to the mission, the game is primarily a model enlargement automobile moderately than a direct income play. “Money is made, but that is a byproduct of our IP [intellectual property] reaching the masses,” Pudgy Penguins CEO Luca Netz informed Cointelegraph.

The launch of the game follows a collection of broader initiatives by Pudgy Penguins geared toward increasing its model and reaching new audiences past the Web3 area. Earlier this month, the corporate launched Pudgy Records, a community-driven music label designed to increase its cultural presence by way of unique music. Additionally, the corporate not too long ago introduced a partnership with NASCAR, revealing plans to convey its character Pengu to racing followers globally.

At the identical time, Pudgy Penguins is working to broaden the utility of the PENGU token, most not too long ago by way of a partnership with the Lufthansa Miles & More program. The collaboration permits customers to earn airline miles when procuring at Pudgy Shops utilizing both Pengu tokens or fiat.

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